Marketing
At Goodies we believe that each product is unique and thus deserves the best market presence. To achieve this goal, we design and develop strategies for brand positioning in key places, which guarantee a strong publicity and marketing, always taking the product´s spirit and specificity into account.
With creativity, competitiveness and drive as our motto, we work for marketing the world´s best products.
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ERDINGER Alkoholfrei patrocina eventos deportivos en todo el mundo y tiene varios equipos de atletas de nivel profesional, que participan en atletismo, triatlón o deportes de invierno.
Goodies SA, ya comenzó a desarrollar este segmento, con Maximiliano Passadore, reconocido triatleta, a la cabeza del equipo Erdinger Alkoholfrei Argentina.
En 2017 Erdinger Alkoholfrei estuvo presente en: Ironman 70.3 Buenos Aires, Atlántica Ultra Marathon, Dua Gesell y La Nación Corre 8k
ERDINGER Alkoholfrei Argentina se enfoca en acciones de branding en los principales eventos deportivos y en un plan de medios orientado al deporte, en revistas, medios digitales, programas de radio, entre otros.
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We develop and execute the positioning and marketing strategy of Boris in Argentina, aimed at the young adult segment, linked to music and design.
With product sampling in bars, electronic parties and events and creative actions in all points of sale.
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With marketing actions and promotions at points of sale we mantein the positioning of St Dalfour in Argentina, the best marmalade premium brand in the market.
We develop strategic alliances.
We participate in exclusive events and food fairs such as Jumbo Deli & Wine and product tastings at events in the food industry.
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We work on brand positioning. We manage social networks, to promote Cusqueña, create communityand listen to our customers to create a better experience with this premium beer, the most awarded in Peru.
We participate in events with the Embassy of Peru in Argentina, entertaining the most distinguished guests in the celebrations of Independence Day.
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We develop marketing positioning and strategy through actions at points of sale, parties and events.
We performed for the first time in the country the "Orange Day", following the traditional Dutch folk celebration in commemoration of the birthday of the Queen of Holland on April 30.
The Orange Day in Buenos Aires featured a week of exclusive promotions in bars and supermarkets.
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To promote the Mexican products of La Costeña, we participate in Bs. As. Celebra México.
La Costeña was one of the sponsors of the event and of the cooking workshops and recipes and a stand with a wide variety of products and offers.
We also made a joint action with elgourmet and Sonia Ortiz, the Mexican YouTuber that after her success in social networks, arrives for the second year to the screen, in the leading television signal in gastronomy in all Latin America.
